Public Speaking (COM110) Chapter 10 Notes from
Public Speaking: An Audience-Centered Approach
Authored by Steven A. Beebe and Susan J. Beebe
You speech introduction is your introduction of yourself as the speaker
to the audience. You must get the audience's attention and let them know
not only what you will be talking about, but why they should listen to you.
You must establish your credibility, and preview the topic briefly so that
you will keep the audience listening.
The closing is the most memorable part of the speech for the audience. You
should summarize and reemphasize your ideas in a memorable way and then
motivate the audience to remember the topic and act on your words. You
must also provide a sense of closure to the speech.